After nine years working behind the scenes as Charlotte Software Systems, it’s time for Ariaal to take the stage. Today we proudly announce a new company name, updated web presence, and greater focus on direct sales. Check out our new web site and sign up for our Ariaal in Action blog to hear the full story. For now, here is the short version:

Ariaal carries forward Charlotte Software Systems’ history of class-leading analytics and superior customer support, while creating direct sales channels and giving greater voice to our technology. On the technology side, Ariaal will continue to advance our core Aclarium™ business optimization platform. On the business side, Ariaal’s focus will shift from indirect channel distribution to directly promoting and delivering our own software products. Expect to see Portfolio Advisor and Remarketing Advisor in the news soon, together with other innovative best-of-breed products from Ariaal.

We will communicate more on the whys and hows of the change in future blog posts.

Welcome to the new Ariaal!